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Posts tagged as “Mad Men”

Ten Spec Writing Rules (and why you should care)

While giving her ten commandments on writing a spec script in an interview a few years ago, Jane Espenson thought that “this could be a good blog entry.”
She wasn’t wrong.

How to write a spec script for TV is a broad question that has many answers. Her comment made me reminisce about some of the standard spec writing ground-rules. I find that having some does not hinder creativity, but rather focuses it.

Here’s a little (albeit detailed) reminder of some of them, starting with the most obvious.

1. Don’t spec a dead show

For the love of God, we don’t want to know what Carrie did with Mr. Big’s underwear or Ross’ latest honeymoon with Rachel.
If the show is buried, leave it there.

2. Don’t spec a show you want to get hired on

Where to send spec scripts is another issue, but your sample television script should not be destined for the show you’re basing it on. This might sound crazy for some but if you think about it, it’s pretty logical.
There are, firstly, some legal issues that might become involved. More importantly though, it’s just very hard for an outsider to nail a show right on the money.
As Martie Cook explains it in Write to TV:

If you are anyone on the Desperate Housewives writing staff, you know each of the characters intimately […], you know absolutely every minor detail. As a freelance writer, no matter how much you study a show before you write it, you simply won’t have the same inside track that the show’s script writers and producers do. It is quite probable that here and there throughout your script you may have things that are slightly off. [The Desperate Housewives writing staff] will no doubt pick up on the flaws in your script instantly.

Go for the next-of-kin, meaning the next show closest (regarding genre/voice/stories) to the one you want to get hired on.
There have been some successful rule-breakers, but these are extremely rare cases.

3. Spec a show you like

Not speccing the series you’re aiming at doesn’t mean you shouldn’t write something you don’t like (if anything, it’s gonna show in your writing).
Don’t spec a show simply because it’s hot, but also because you’re into it and have some kind of appreciation for it.
Passion is what drives you to be a writer, so why not use the same fuel for your script?

4. Don’t write mythological episodes

You know these little toys you had as a kid and didn’t want anyone else to touch?
Well the characters you’re using belong to someone else.
You’re allowed to play with them a bit, but the show-runner expects you to bring them back safely to him/her.
When you spec a show, go for the memorable stand-alone episode, not the big season finale.
If House suddenly learns he has a tumor, or Meredith Grey finds out she’s pregnant, you’re doing something wrong.
You can obviously play with characters’ relationships and/or use bigger mysteries/arcs, but one of the (many) questions you should be asking yourself is if your episode can neatly fit anywhere in a given season of the show. If the answer is yes, congrats, you’ve got a stand-alone episode.
This doesn’t mean though that your script should be pointless.
You need to provide the reader with an emotional ride, and perhaps even some thought-provoking content.
Use the already-defined protagonists; they’re here just for that reason.
For overly-serialized character shows you wouldn’t be able to understand without a Previously, the WB Writers’ Workshop advises to “set up your episode:”

If you are writing a serialized show (e.g. Gossip Girl or Grey’s Anatomy) please include a “Previously On” page that lists where your main characters are within the series when we come across them in your spec. This page should come after your title page and before your teaser.

5. Don’t write around new characters

You’re trying to prove that you can “blend in” a writing staff, and more importantly “get” the voice of a show.
Writing the backstory of Don Draper’s hairdresser might be fun, but it certainly doesn’t show how you can write the other Mad Men characters (the ones in suits and dresses).
And in case you’re wondering, limiting the amount of screen time a new character has doesn’t mean there shouldn’t be any guest-stars.
If you’re writing a procedural, you will definitely need to introduce new people (victim, murderer, suspect, etc.), just make sure they’re not the protagonists of your episode.

6. Don’t go for the obvious

If you have thought of it, chances are other writers on staff have too. How to write a TV script isn’t about using the low-hanging fruits.
Think of why the show didn’t use that particular storyline. Now look at your spec script outline.
The aim is to write better TV than what’s on TV. You have months, they have two weeks (at best).
Don’t be that guy/girl who throws an empty can of beer at your screen yelling “My dog can write better than that!”, and then come up with a body-switch episode.

7. Don’t think too big, your spec must be realistically producible…

Maybe you should edit your spec script down. Jane Espenson once told the story behind a failed Star Trek spec she did:

It was all epic. And unfilmable. I had demonstrated a complete lack of ability to tell a story with an eye toward real-life budget constraints. And, as a result, I had ended up telling a story that they simply wouldn’t do on their show. Writing a filmable spec, keeping it small enough, is an important part of the process.

8. …but don’t expect it to get produced

Specs are mainly here to showcase your talent as well as show you can blend in a predetermined ensemble.
One of the greatest ironies of TV spec writing is that, even though you’re striving to prove you can successfully write a one-hour drama, your “proof” won’t be made.
You can use that to your advantage by going bigger on some of the stories.
Alex Epstein in Crafty TV Writing also makes an interesting point about censorship, and how your material can be “slightly edgier” to what’s on TV:

If you are going to push the envelope, it should be in a direction that the show would naturally take if the network censors were all on holiday that week.

With that said, don’t go too far. Although you can thematically go beyond the usual, don’t go overboard and start putting “fuck” every pages (unless it’s The Sopranos — but what the hell are you doing speccing a dead show?).
Like getting staffed on your specced show, there have been very rare instances (mostly in sitcoms) where specs ended up being made. There’s also that guy who got struck by lightning twice. You know what I mean.

9. Keep it fresh

This is both about your choice of main storyline (who wants to see a rehash of a plot done to death?), as well as arcs you might have to use in your spec.
Your Grey’s Anatomy script about Izzy Stevens won’t be of much use now that Katherine Heigl is off the show.
Try to keep it updated enough so as not to make your spec stale. Doing this on a serialized show is obviously harder.
But like Botox, too much nip and tuck on your finished script, and it quickly becomes a mess.
As Jane Espenson puts it:

It’s better to let a spec show a few of the signs of aging than to keep fattening its lips and lifting its keister until even you can’t recognize it anymore.

Fellowships find that 6-month old scripts are fine as they consider it the correct amount of time for a good polish/new writing. However, if it’s a couple seasons old, cross it off.

10. Watch, read, and study

Perhaps the single most important rule here.
You’re aiming to mimic an already-existing show so that your own spec script format matches theirs.
The best way to know how it works is to do the three things listed: watch their episodes, read their scripts, study their structure. If you can, you should definitely try to get your hands on the series’ bible (though that’s going to be a hard thing to do).
Ask yourself: What would a typical A, B, or C story be? How long are the teaser and the tag? Why are the act breaks here but not there? And for that matter, how many acts are there altogether? The list goes on. You should also have a feel of how the characters talk, and even think.
Basically know the show by heart.

Remember that writing a spec script is still art, not science.

You could forget about everything and write for the double-edged sword that is ‘stunt speccing.’ If you’re on top of your game and make the perfect script, kudos to you. However if not done correctly, it could bomb massively (and you’d have wasted a lot of time writing it). Perhaps I’ll post a spec script example or two next time around.
Rules are meant to be broken, but some are also meant to be respected.

And since I did mention Jane Espenson’s own ten commandments of TV Spec writing, here they are:

– Don’t spec a show you don’t respect.
– Don’t make your spec about a guest character. Focus on the main character.
– Get sample scripts of produced episodes. Study them.
– Follow the show’s structure exactly.
– Find a story for your spec that plays on the show’s main theme.
– Don’t write an episode that resolves the show’s mystery or consummates its romance.
– Place the story turns at the act breaks, and give us a reason to come back after the commercials.
– In a comedy, spend time polishing the jokes, especially the last one of each scene.
– Spelling, formatting, clarity of stage directions – they really matter.
– Use strong brass brads.

Write on.

Drama Spec Script 2010 – What is hot and what is not


UPDATED:
A brand new 2019 list has been posted.
Click here to access it.


After criss-crossing several sources, it is now time to review what dramas are good to spec, and which are not.
As usual, when available, a sample script is offered for each show listed — usually the pilot episode.

Let’s do again a quick recap of how this works.

The shows are divided into five categories regarding their appeal to readers and how well they are known/read:
Over-specced (shows that have passed their prime, try to avoid doing them)
Mainstream (shows that have matured enough that they have become on-the-nose speccers — and a lot of people are speccing them)
Wild Cards (soon, everyone will spec those, maybe you can get a head start)
Outsiders (specs that will get you out from the pack)
Gamblers (newcomers that could potentially become popular down the line — if they’re not canned first)

There is also a grade regarding the show’s longevity in relation to specs of said show.
Meaning, how long can you keep your spec script without having to throw it in the trash?
To do this, we use what I think is the greatest grading system on Earth; stars:
★★★★★ – Excellent
★★★★ – Very Good
★★★★★ – Average
★★★★★ – Fair
★★★★ – Poor

And here we go.

Over-Specced
Re-tool your spec if you have one, but you probably shouldn’t bother beginning a new one for those shows.

CSI/Law & Order (CBS/NBC)
Type: Police procedurals
Past their expiration date.
Longevity: ★★★★ – Nothing’s A-Changin’ for this one. It still will get “real old, real fast.”

Dexter (Sho)
Type: Serialized crime drama
As predicted last year, the Dexter time has passed, killed by its own popularity (commonly known as the hotness monster).
Longevity: ★★★★★ – If you’ve seen the end of season four, you know what I mean when I say your spec won’t survive the fifth season premiere.

Grey’s Anatomy/Private Practice/House (ABC/FOX)
Type: Medical procedurals
It is harsh putting these three shows at the same level, but the truth of the matter is that they’ve all already been done to death(s), literally.
Longevity: ★★★★★ – Renewed, and renewed, and renewed.

Mad Men (AMC)
Type: Serialized historical drama
This might be a surprise for some, but it’s the same reasoning as 30 Rock: everyone is doing it. Sure, you won’t go wrong with a Mad Men spec, but it certainly won’t be an original choice.
Longevity: ★★★★★ – And not only that, but who knows what’s going to happen with all the massive changes at the end of last season? You would need to stumble on major plotlines to get this spec going, which is never good.

Mainstream
The current and new widespread shows in town that are getting read.

Bones (FOX)
Type: Police procedural
Still a mainstream procedural that’s probably living its last year(s) as a tangible spec.
Longevity: ★★★★★ – Doesn’t mean the show is going to die soon though (you know, strong ratings and all that).

Breaking Bad (AMC)
Type: Serialized character/family drama
Although it was last year a “Wild Card”, the series has now become pretty much mainstream, replacing Mad Men as one of the most sought-out speccable shows. As much as this is true, I would still not recommend beginning a new spec for three reasons: first, the show is way more popular than you’d think (meaning more competition), second it’s heavily serialized, and third…
Longevity: ★★★★★ – …the end of season two hinted at a different character dynamic altogether for season three. See Mad Men on why that could be problematic.

Chuck (NBC)
Type: Light spy/action procedural
On the one hand, Chuck is still an offbeat drama that has a lot of potential, so you shouldn’t throw your current spec out the window.
Longevity: ★★★★★ – On the other hand, the series recently scored its lowest rated episode ever. Beyond that however, the status quo is simply not quo anymore, so it’s hard to find the correct balance between serialized stories and “mission of the week.”

Fringe (FOX)
Type: Police/Science-fiction procedural
At this point, the show is more fantasy-fiction than science-fiction. With that said, its procedural side is undoubtedly attractive to many.
Longevity: ★★★★ – It got beaten hard in its new Thursday timeslot, and despite this, the notoriously-fickle FOX network renewed it. Yeah, it’s safe. Plus, the core dynamics of the show will probably not change much in these next episodes.

Gossip Girl/90210 (The CW)
Type: Teen dramas
When it comes to this subgenre, there’s no debate that, yet again, these are the shows to spec.
Longevity: ★★★★ – The CW is hanging tight on those two.

The Mentalist (CBS)
Type: Police procedural
Surely the hottest specced procedural right now. Maybe you can play with the Red John storyline.
Longevity: ★★★★★ – This one is pretty much safe.

True Blood (HBO)
Type: Serialized fantasy drama
At one point an “Outsider”, it has now become surprisingly common. I say surprisingly because it is a hard speccer, given both its dense mythology and the fact that it is based on a series of books.
Longevity: ★★★★★ – HBO is certainly not going to can it. Maybe you can predict the future of the show via said novels, but Alan Ball has already changed major stuff. Would your season one spec really fit into a season three narrative?

Wild Cards
Not quite fully widespread but will get there given the chance.

Burn Notice/Psych (USA)
Type: Light action and crime procedurals
Although less popular than a few months back, story ideas have not been exhausted yet…
Longevity: ★★★★ – …and USA isn’t letting them go anytime soon.

Caprica (Syfy)
Type: Serialized science-fiction drama
This category choice might also surprise some people. If you look at Caprica, unlike the early days of Battlestar Galactica (or SGU), you don’t have a standard formula, at least regarding a potential ‘procedural’ aspect. There are overarching stories that more or less get expanded throughout the various episodes, but you don’t have a stand-alone crisis each episode. If you do decide to spec this, tread lightly…
Longevity: ★★★★★ – …especially considering the regular character and mythological developments, as well as its lukewarm ratings.

Castle (ABC)
Type: Police procedural
Will most likely take over Bones‘ place in the spec world.
Longevity: ★★★★ – Strong 10PM ratings means its nearly-assured renewal. Its classic ‘case of the week’ format is also a crowd-pleaser.

Glee (FOX)
Type: Light serialized high-school drama
Probably one of the most difficult specs out there, despite its overwhelming popularity. It is indeed hard to get past the serialized aspect of the series, as well as its primary use of popular songs which contradicts with the need for a spec script to be realistically producible.
Longevity: ★★★★Glee is definitely in for the long run. Try to be careful with the arrival of new cast-members and soapy twists.

Leverage (TNT)
Type: Light heist/con/action procedural
Most likely will become one of the hottest spec, the series proved this season it could go beyond the basic “con of the week” and offer actual season-long arcs (and big pay-offs). Regardless, the show’s procedural formula can still be applied to your spec. John Rogers’ blog has tons of other behind-the-scenes info about the writing.
Longevity: ★★★★ – A major drama for TNT getting renewed early. I would say wait until the season three premiere (and Gina/Sophie’s comeback) before going the hands-on approach.

NCIS:LA (CBS)
Type: Police procedural
A spec as worthy now as its older brother was in its heydays…
Longevity: ★★★★★ – …thanks in part to phenomenal ratings.

Southland (TNT)
Type: Police procedural
The little cop show that could. Saved by the bell, it is still the underdog police drama on TV and a speccer with great potential.
Longevity: ★★★★ – Don’t take it as granted though: the ratings are going down fast. You should wait for a definite yes from TNT before beginning a breakdown.

Outsiders
The shows (mostly cable) you may be tempted to take a risk on, getting you on top of the reading pile. Beyond that, it depends on the willingness of the reader and his/her knowledge of the show. Who knows, maybe the showrunner is into less popular shows and will value your risk-taking.

Eureka/Warehouse 13 (Syfy)
Type: Science-fiction procedurals
Yes, believe it or not they are getting specced; and for good reasons. Stand-alones are easy to place inside any of their seasons. Even Eureka, soon in its fourth season, still has some spec potential as a procedural. Not to mention the fact that there are not many other science-fiction shows out there.
Longevity: ★★★★ – You can count on them being on TV for some time, and major mysteries/arcs can be easily avoided in a potential story.

The Good Wife (CBS)
Type: Legal procedural
IT is hard to define this show, but one thing’s for sure: it will become a hot speccer very soon.
Longevity: ★★★★ – You shouldn’t be worried for Julianna Margulies anymore, she has found her goldmine.

Stargate: Universe (Syfy)
Type: Serialized science-fiction procedural
This might seem antinomic, but the truth is, SGU is way more serialized than its two predecessors. Still, some episodes can center around the usual “problem of the week,” and therefore give a more procedural aspect to the show, which makes it much more speccable than you’d think.
Longevity: ★★★★ – Long live the Stargate franchise. Be careful that future episodes don’t change major events in your spec.

White Collar (USA)
Type: Light crime procedural
This year’s dark horse, it could down the line become a major speccer for light procedurals.
Longevity: ★★★★ – It definitely seems it’s going to be here for a few seasons.

Gamblers
For one reason or another, these are much riskier specs to do right now. You have been warned.

Dark Blue (TNT)
Type: Police procedural
This is a gambler simply because it is virtually unknown compared to the other police procedurals. This might be a good thing usually, but I’d hold off speccing this…
Longevity: ★★★★ – …until it’s deep into its second season and more acknowledged.

Human Target (FOX)
Type: Action procedural
As virtually the only reliable (formula-wise) action-drama on television, you’d think it would be the go-to show to spec. But if you look at it more carefully, there are just too many unknown variables for now.
Longevity: ★★★★★ – If anything, the series is in strong danger of getting canceled. Try to wait for a renewal before starting on your script.

Parenthood (NBC)
Type: Serialized family drama
Are you seriously considering speccing this one? Let’s get real.
Longevity: ★★★★★ – Despite a possible second season, already finding a formula you can lean on for your spec is near-impossible this early.

With over thirty shows reviewed, we can spot of few trends.

Showtime is almost totally absent from this list mainly because of their lack of dramas (they’re more into half-hours it seems). FX is also not listed thanks to their current programming renewal. The basic-cable shows from AMC, TNT, and even Syfy and USA, continue to rise on the spec market.

A lot of new shows are already getting specced right off the bat, primarily due to some early pick-ups, shorter seasons, and dying classics.
I would advise against getting too invested into a spec unless you know for sure the show has been renewed.
Besides the cancelation factor, you also have to consider if the show is heavily serialized or not.
I didn’t include series like FlashForward, V, or even Sons of Anarchy, as they are all nearly impossible to spec at this time. Your spec would be hard to put into “stasis mode” due to the ever-changing storylines.
(Semi-)Procedurals are still the norm, though a lot more serialized shows are getting some sense of success. Even what appear to be classic procedurals such as The Mentalist still have a few arcs you can play with.
The bottom line is the same as usual: chose a show that reflects your voice, your aspirations, and what you like. You really do have a wide array to choose from.

So now, let me ask you this: What are you speccing?

The MGM ever-delayed debacle: In the jungle, no one can hear you roar

So, I was busy writing a blog on another subject which may or may not see the light of day later, and I come across this story, written by Deadline’s Nikki Finke, about how MGM is on the verge of bankruptcy, and has a $4 billion debt to erase. Actually the past 20 years were a bumpy ride for the firm of Leo the Lion (and his family, The Lionhearts. Yes, I did my homework again, but my curiosity knows no bounds.)

So, I’ll do the Cliff’s Notes version, but the firm with the Lion has been passing from owner to owner. First, there was the very Français Pathé Frères, and the French bank Crédit Lyonnais. During their tenure, successful movies like Thelma and Louise were made. There was also businessman Kirk Kerkorian, who owned MGM no less than three times in the span of 20 years, and finally, from 2004 onwards, Sony and several equity partners, trust funds and banks. But during those 7 years, no really successful movies were produced to speak of.

It’s no wonder that MGM has only one remaining viable franchise, and that is the 007 one. The reason why the studio can’t exploit its catalogue is simple: all the pre-1986 classic movies and cartoons like “Tom and Jerry” and the Tex Avery shorts were sold to Ted Turner and Time Warner more than 20 years ago. Sure, MGM bought off other failing studios such as Orion Pictures. But even moderate successes produced by Orion, like the first “Addams Family”, are not their property.

In short: upcoming Blu-Ray restored and remastered editions of “The Wizard of Oz” and “Gone With the Wind”, sure to garner profit from movie lovers….won’t be saving MGM, even though it was originally produced by the studio.

So, there it is, folks: a studio with a whopping 4,000 movies in its vaults, produced in-house or by other studios, and unable to exploit them correctly.

In 2006, worldwide distribution for DVD and Blu-Ray reverted to Fox Entertainment. Did you hear about any “special editions” of forgotten movies such as “Heaven’s Gate”, the swan song of Michael Cimino? Neither did I. Oh sure, there was the “Rocky” collection, but nothing really groundbreaking.

Instead…
This is what we get, for example.


Each MGM DVD of “catalogue” has the same tasteless cover art. I know of…hum, heard of adult DVDs that have better design than this.

Sure, the Stargate franchise does well on DVD. And apparently, two movies are on the way (one for SG-1, another for Atlantis), and the premiere of “Stargate Universe” will surely reboot the franchise…once again.
But then, other long-running franchises such as “The Outer Limits” second incarnation have barely been released on DVD, in their unedited, non-syndication form. Nevertheless, they are one of the better-remembered sci-fi series of the 1990s? So…what’s the hold up? Poor sales can be fixed with the right marketing. Why not start producing more TV shows again?

In the past few years, MGM has taken bizarre decisions. It’s not a studio that big, never has been since the 1980s. Under the supervision of Harry Sloan, its biggest recent move was the hiring of Tom Cruise and Paula Wagner to oversee a “reborn” United Artists. To prove his willingness, Cruise starred in the first two movies: one was “Lions for Lambs”, written by Matthew Carnahan and directed by Robert Redford. It was sure Oscar-bait, right? Wrong.


The movie tanked, and the “New York Times” estimated that UA lost $50 million over the promotion of the movie. Bryan Singer’s “Valkyrie” fared better, but still underperformed. Now all development at UA seems to have stopped. Bringing over Mary Parent from Universal led to an “ambitious” slate of films, including Drew Goddard’s “Cabin in The Woods” slated for release in 2010. So yeah, the upcoming remake of “Fame” will do well, if not domestically, at least internationally. But bringing in trucks of cash for the studio? Nope!

MGM partnered with, among others, The Weinstein Co. to finance a lot of their recent movies, but it doesn’t even ear n a dime in DVD sales (Harvey and Bob do, through Genius Corp.). So, last month, they brought in turnaround specialist Steven Cooper to oversee a potential restructuring, that, from the look of things, may come sooner rather than later. Steven Cooper worked miracles for Krispy Kreme Doughnuts; will he tidy up the MGM kitchen as well? Compared to Lions Gate, which is a mini-major with Oscar-winning projects (Crash being the most famous), the Lion firm pales. Lions Gate has profitable filmmakers (African-American mogul Tyler Perry), and great cash cows in the Saw franchise, as well as a flourishing TV division, producing Weeds and Mad Men. Why can’t MGM do the same? When DreamWorks severed its ties with Paramount and John Lesher, the president of the studio, got shown the door, his replacement was ordered to put more projects in the pipeline and revive franchises. It shouldn’t be that hard for MGM to follow the same template.

But in order to achieve these things, it seems that time has run out. The goodwill of the shareholders, too.

About the Author: Lordofnoyze